FRUGI - Of course it’s organic!
There are so many reasons to love organic cotton, here are just a few…

  • It’s pure, gentle, soft and snuggly
  • Organic cotton feels super-soft because the fibres are left intact and not broken down by the chemicals used in the farming and processing of conventional cotton
  • It’s much kinder to babies and young children’s delicate skin. No harmful chemicals or dangerous dyes are used so organic cotton is less likely to trigger allergies
  • Organic cotton is more durable and lasts so much longer enabling you to hand it down for generations!
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Button Applique Top

Inspired by wonderful creatures of the past and animals from around the world that are at the greatest risk of extinction, this long-sleeved Button Applique Top has a fun and colourful Frugi character applique on the front. To help make dressing and changing easier, this top has two button fastenings to the side of the neck.
£19.00 £11.40

Frugi Sofia Skater Dress

Does your little one love to boogie? Then our long-sleeved Sofia Skater Dress with its full circular skirt is perfect for your little dancer!
£28.00 £16.80

Frugi Bobby Applique Top

Making mucky messes more manageable, our Bobby Applique Top features a clever envelope neckline that easily opens up so it can be pulled down the body instead of over your little one's head
£19.00 £11.40

Frugi Parsnip Pants Space blue rainbow

Comfy Parsnip Pants have loads of wriggle room and longer elasticated rib waist and cuffs allowing for growth. Space Blue Rainbow Roads: With contrasting Bright Aqua cuffs, these trousers are inspired by the invention of the first ever motor car in 1885.
£19.00 £11.40

Frugi Parsnip Pants-koi

Comfy Parsnip Pants have loads of wriggle room and longer elasticated rib waist and cuffs allowing for growth.

Frugi Snuggle Fleece Climb A Rainbow

The perfect companion for all mini adventurers! The classic and much-loved Little Snuggle Fleece, with its high collar and hand warmer pocket on the front, is both super cosy and warm making it the ultimate comfy jumper for your little one.

Frugi Button Off Applique Top Grey Sea Friends

Round neck long sleeve top with new button on and off applique technique. With 4 interchangeable applique characters.
£26.00 £15.60

Frugi Willow Cord Dungeree

With Cloud patch pockets on the front and fun Rainbow appliques shining out of them, these fab Willow Cord Dungarees are a brand NEW update to an old Frugi favourite! Layer over our Poppy Roll Neck Body and pop on our coordinating Little Annie Applique Cardigan for a colourful outfit that will brighten up even the gloomiest day.
£32.00 £19.20

Frugi Lily Cord Dress

Corduroy dress with full popper fastening back and lined front and back bodice panel
£32.00 £19.20

Frugi Pointelle 2 Pack Body

2 pack of long sleeved pointelle bodies with side neck poppers.
£18.00 £10.80

Frugi Tilly cord Pinafore Dress

Cord Pinafore with button fastenings on the straps and at the sides.
£32.00 £19.20

Frugi Lovely Little Babygrow

Printed babygrow with cosy feet and integral fold-back scratch mitts. Popper fastening.

Frugi Charlie Romper

Practical, comfy and super-duper soft, our classic Charlie Romper is an essential for mini wardrobes!

Frugi Snuggle Suit

We're digging all the rainbows this springtime, whether it's rainbow vehicles or rainbow flowers, your little one will love our super soft Snuggle Suit!

Frugi Kneepatch Dungaree

Classic Kneepatch Dungarees have soft and fluffy-lined patches on the knees to protect your little one when they're off on crawling adventures to far away lands... or to the other side of the room!

Frugi Caleb Cable Knit Jumper

Make every adventure go swimmingly with our brand NEW Caleb Cable Knit Jumper, perfect for popping on when it's a bit chilly out!